General Court (First Chamber) 18 July 2017, T-45/16 (Nelson Alfonso Egüed v European Union Intellectual Property Office.)

JUDGMENT OF THE GENERAL COURT (First Chamber) 18 July 2017 ( *1 ) (EU trade mark — Opposition proceedings — Application for the EU figurative mark BYRON — Earlier non-registered trade mark BYRON — Relative ground for refusal — Article 8(4) of Regulation (EC) No 207/2009 — Rules governing common-law actions for passing-off — Goodwill — Proof of the acquisition and continued existence of the