General Court 29 June 2018, Case T-691/17: Judgment of the General Court of 29 June 2018 — hoechstmass Balzer v EUIPO (Shape of a tape measure case) (EU trade mark — Application for a three-dimensional EU trade mark — Shape of a tape measure case — Absolute ground for refusal — Lack of distinctive character — Article 7(1)(b) of Regulation (EC) No 207/2009 (now Article 7(1)(b) of Regulation (EU) 2017/1001))

Also known as