Court of Appeals for the Ninth Circuit June 4, 2002, 01-55154 (Jarrow Formulas, Inc. v. Nutrition Now, Inc.)

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O’SCANNLAIN, Circuit Judge.

We must decide whether laches bars a manufacturer of nutritional supplements from suing its competitor for false advertising under the Lanham' Act when the analogous state statute of limitations period has expired.

Nutrition Now, Inc. (“Nutrition Now”) distributes PB8, a popular probiotic nutritional supplement designed to aid digestion.